what is the future development prospect of Commercial LCD advertising display?
Time:2022-07-03
Views:82
In the era of intelligence, what is the future development prospect of Commercial LCD advertising display?
The development of LCD advertising display can be traced back to the beginning of the 21st century. The birth of LCD advertising display originally came from bus on-board advertising. With the diversification of media methods and the development of information technology, advertising display has slowly formed a certain scale. Before the emergence of Android system, windows system has been used as the operating system. Until the emergence of Android system, the advertising display began to flourish.
In 2008, the Android system was born, and gradually extended to television, digital signage, game consoles, etc. the concept of Android began to take root in the hearts of the people.
In the first quarter of 2011, the market share ranked first in the world. The explosive growth of Android system made it impossible for us to ignore its disruptive impact on the entire industry.
Android is a free and open source operating system.
Now, Android system can be said to occupy half of the mobile phone system, and undoubtedly ranks first.
As early as 2013, according to data released by International Data Corporation (IDC), Android and IOS systems accounted for 92.3% of all smartphone shipments in the first quarter of 2013. The Android system accounts for 75%. It can be seen that Android system has become a part of people‘s life, and its recognition has been very high.
After nearly a decade of development, LCD advertising display have become more and more intelligent, mainly reflected in the following aspects:
1. The 3D somatosensory fitting mirror of the shopping mall captures the on-site image in real time through the full HD camera, and superimposes the 2D picture or 3D model of the clothing on the customer‘s image in combination with the somatosensory detection device, which is conducive to the perfect integration of the virtual clothing and the real customer‘s body shape. When shoppers stand in front of the virtual fitting mirror, the device will automatically display the three-dimensional image after trying on the new clothes.
2. Transparent kitchen project - the publicity of the kitchen camera of the advertising machine of the bright kitchen and bright stove allows consumers to experience the cooking process of the chef with their own eyes. What they see is the actual recipe, so as to prevent consumers from ordering dishes based on the recipe alone, which will lead to different results from their expectations. At the same time, you can choose to star evaluate the kitchen master or the cuisine.
In the self-service ordering queuing system, users can choose dishes through the self-service ordering lcd kiosk and add them to the shopping cart for settlement. The settlement is supported by Alipay and wechat QR code scanning. At the same time, you can choose a membership card for card swiping support. After payment, the order number will be queued automatically in the form of small ticket. After the consumer finishes paying, the kitchen will automatically make an order. Unified front desk to line up and call consumers to pick up food. The whole self-service ordering system is completed after the meal is taken!
3. Intelligent human-computer interaction -- AI LCD advertising display
AI advertising monitor: when there is no one, pictures, videos and other advertisements can be broadcast in turn, and when there is someone, questions can be answered and human-computer interaction can be carried out; Intelligent and accurate push based on face recognition;
The biggest highlight of AI advertising monitor: the active advertising demonstration is triggered when people pass by, so as to improve the advertising attention.
Enhance the strength and depth of brand communication, enhance audience participation and improve the conversion rate.
It is easy to create herd effect, increase the audience and strengthen the information dissemination, and increase the value of advertising monitor by 50% - 300%.
LCD advertising monitor integrates AI face recognition, voice interaction and other advanced AI technologies. It endows the advertising machine with intelligent interaction, recognizes and perceives the audience‘s identity and consumption behavior, distinguishes the points of interest, and realizes accurate push. Advertisements interact and interpret different contents due to different audiences and their responses. The electronic LCD advertising monitor is no longer a one-way communication machine, but an interactive machine with vitality given by AI.
In the future, the development of LCD advertising monitor will convey information to the public in a more intelligent form, so that advertising will become popular and business publicity will change
iris.liu04
Alice
WhatsApp